Yue Hao: On-site optimization is the core competitiveness of SEO.

To successfully carry out SEO, it is essential to consistently follow two main threads during the process: one is to accelerate website indexing, and the other is to improve website ranking. Indexing is the prerequisite; only when a page is indexed does it have the opportunity to participate in rankings. The more pages of a website that are indexed, the higher the weight of the site, which in turn benefits the overall ranking of the website. Overemphasizing external links for SEO while neglecting the construction of the website itself often makes it difficult to achieve good optimization results. For the vast majority of SEO practitioners, Yue Hao believes that the place where true technical content and core competitiveness lie is in on-site optimization. Below, we will discuss from the perspectives of accelerating indexing and improving rankings how to conduct effective internal website optimization.