In online marketing promotion, it is essential to make good use of the long-tail theory for...

Let's first take a look at the supply and demand issues in the so-called online marketing market. Basically, when an advertiser wants to purchase ad space on a website, or when a website operator wants to use their own site resources to exchange with other sites, they always aim for the best position that others have. Similarly, when it comes to search engine operations, everyone hopes to rank at the top of the search results for the most popular keywords. Moreover, if one manages forums, blogs, or any platforms where information can be posted, there is also emphasis on the popularity of these platforms and the ranking positions...