It is by no means a coincidence that the new packaging for the chocolate, which resembles an elegant small handbag, was selected. This round folding carton, containing individually wrapped chocolates, is aimed at the target group of people who have a sweet tooth. With six-color printing and two layers of gold embossed relief effect, the packaging exudes a high-end quality. This type of packaging cleverly combines the characteristics of two types of confectionery products: those that can be eaten "on the go" and those meant for "treating oneself".