The first person in the world to publish a personal blog in ten languages - Sun CEO

Sun Microsystems Chief Executive Officer Jonathan Schwartz has gone "multilingual" with his blog by posting entries in French and nine other languages. Schwartz, who has been blogging for two years and draws about 50,000 visitors a month, said making the blog multilingual helps bring new customers to his company and captures the attention of employees in Europe, China and elsewhere. With this move, Schwartz has become a pioneer in corporate communications, effectively breaking down barriers between corporate executives and the public through the medium of blogging.