Be it a production or trade enterprise, as long as they want to have their own online store, they can set up a dedicated team for direct sales and retail networks in order to reduce the exploitation by middlemen. As far as my limited knowledge goes, I am not sure which production and trading integrated enterprise is doing well in online marketing. Enterprises like Mbaobao, PPG and橡果国际 (Oak International) are seen by me as trading companies that outsource logistics and production.