Perfect after-sales service and enhance brand value. For customers, the quality of after-sales service is actually the most direct recognition of the brand by consumers. Establishing a brand is more about the accumulation of product reputation, which involves many aspects: it requires honest business practices, environmentally friendly products for customer health, and also grasp customer needs and develop market-oriented sales models. According to Xu Jianbo's introduction, the client base of Foshan Himark Furniture is relatively stable, which stems from Foshan Himark Furniture's confidence and guarantee in its own products. Xu Jianbo revealed that in the future, Foshan Himark Furniture mattresses will strive to expand its sales network, broaden the sales of Foshan Himark Furniture, accumulate reputation, and form a good reputation publicity effect.
The editor found on-site that Foshan Himark Furniture displayed a fabric mattress on its booth. In this regard, Foshan Himark Furniture is making mid-to-high-end products at affordable prices. In the future, Xu Jianbo expressed that more funds would be invested to enhance the brand connotation. He stated that he sees potential in sports marketing and will increase more sports sales strategies this year to raise public awareness of healthy sleep.
Finally, Xu Jianbo stated that Foshan Himark Furniture will be dedicated to opening over 300 specialty stores in 2012, while embedding the concept of healthy living and the spirit of sports into the brand philosophy of Foshan Himark Furniture mattresses.