Recently, the celebrities' taste, famous shareholders, and star shareholders have been very popular in the capital market. Feng Xiaogang, Yu Qiuyu, Huang Xiaoming, Li Bingbing, Yang Zi, Huang Shengyi, and others have received much attention from financial media in the A-share market as "character introductions; star chasing." The media's amazement at their skyrocketing wealth, sour grapes-like doubts, and even prying or fabricating stories about the people and events behind their investments are everywhere in the personality news, making one can't help but feel that the capital market is also beginning to move towards "entertainment."
When celebrity shareholders and star shareholders get involved in capital market equity investment, if we set aside the amplification effect of the "entertainment" factor and regardless of whether it is an active or passive behavior, it is actually a concept of finance. With the change of times, people's financial management concepts have also developed, be it celebrities or stars, they always want to make some investments with the money they worked hard for, trying to manage their finances. Traditional methods such as bank savings, insurance, and purchasing real estate, for these fashionistas, the marginal effect is decreasing. In recent years, securities investment has been flourishing, somewhat touching the hearts of many, despite the fact that the stock market collapse in 2008 scared quite a few people.
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