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"Stubborn Radish" is the debut feature film of up-and-coming director Tian Meng. Three years ago, Tian Meng began collaborating with Zhang Cheng on the screenplay, carefully crafting a strong story for the "stubborn radish." The filming process was even more challenging as it underwent the baptism of ice and snow. The crew worked tirelessly during the freezing winter nights in Harbin, truly finding joy amidst the hardship. Just like the characters in the movie who are outwardly cold but inwardly passionate, "cool" individuals, the winter-born "Stubborn Radish" will be a fashionable, avant-garde comedy with an intelligent structural narrative. The director revealed that the film's presentation would use various elements to pursue freshness, dynamism, and diversity, vowing to make the radish "strong" into a "crisp fruit." New generation comedic star Huang Bo has upgraded his role and humor in this film. His unique appearance, strange equipment, and bursts of intelligence all add to the comedic effect. Huang Bo's unconventional performance makes the "mad scientist" character even more exaggerated. With the addition of this "double yellow egg," this movie is sure to become a "super laugh bomb" on the big screen this year.

As an exploration and innovation in film marketing, Poly Bonita, the production company of "Stubborn Radish," has collaborated deeply and widely with Kaixin001, China’s leading SNS interactive website. For example, planting "Stubborn Radishes" in the virtual garden displays information related to the movie "Stubborn Radish." The activity of smashing golden eggs to win movie tickets is an excellent combination of games and activities. The concept of "stealing" in the movie "Stubborn Radish" shares similarities with Kaixin001's "midnight vegetable stealing" game. Moreover, the hilarious, joyful, and parody elements of the movie align well with Kaixin001's entertainment positioning. According to Kaixin001 data, on the first day of its launch, over 4 million users actively participated and obtained relevant information about the movie's release. This collaboration can be considered an unprecedented case in Chinese film marketing, increasing awareness and affinity among internet users for the movie "Stubborn Radish."

It is reported that in "Stubborn Radish," Huang Bo plays Luo, a laid-off mad scientist whose illegal fundraising case leads to the breakup of his family and a bitter feud with his old friend, Mr. Zhao. To regain his dignity, Luo decides to take extreme measures to steal back the 400,000 yuan belonging to his neighbors. Du Haitao, making his silver screen debut in "Radish," plays Luo's son seeking revenge for his father. There are many unexpected events between him and Zhao Yue, played by Huang Yi, creating hilarious moments as they become a "comical sparring couple."