Webmaster Tool (II) Websitegrader: Website SEO Grading System

Last time, on Xiantian IT.Net, we introduced the first of a series of webmaster tools: SEOmoz.org - an authoritative website SEO rating system. In this second part of the series, we will introduce another SEO scoring system: Websitegrader - Web Marketing SEO Tools Score.

SEO work is crucial for any site. It can even determine the growth path of a website. Just like your child, as soon as it's born, you need to provide sufficient nutrition so that it can grow up healthy and strong. If it doesn't get enough nutrition, its development will naturally be affected. SEO is precisely the work that brings "nutrition" to your site. For the site itself, there’s probably nothing more important than traffic, right?

To be precise, Websitegrader is a comprehensive SEO scoring tool. It analyzes various parameters related to your website and provides a comprehensive SEO score. This score objectively reflects the SEO strength of the website. In other words, this score directly affects how much search engines favor the website.

Websitegrader allows you to input the following evaluation conditions:

1. Website URL - Website address, Ex: www.xtit.net

2. Related Keywords - Relevant keywords, optional input to describe the website, Ex: IT, Blog

3. Competing Websites - Optional input to compare SEO scores with other sites.

4. Your E-Mail - No introduction needed here. The evaluation results will be sent to your email.

Under normal circumstances, just inputting the first item, i.e., your site's URL, is enough to start the test. For example, Jarry's Xiantian IT.Net has a URL of www.xtit.net.

It takes about 1 minute to complete the evaluation. Now let's take a look at what kind of evaluation results Websitegrader can provide.

www.xtit.net received an overall score of 85 out of 100. The full score is 100 points. Websitegrader not only does this but also provides more detailed conclusions:

First comes a long paragraph of English:

"A website grade of 85/100 for www.xtit.net means that among the hundreds of thousands of websites previously evaluated, our algorithm calculates that this site scores higher than 85% of them in terms of marketing effectiveness. The algorithm uses a proprietary blend of over 50 different variables, including search engine data, website structure, approximate traffic, site performance, and others.

The software is constantly being upgraded and the algorithm enhanced. The number of potential recommendations provided by the tool is also increasing frequently. Please check back often."

This is like a teacher's comment. Websitegrader tells us that its scoring algorithm integrates 50 calculation conditions and is continuously updated and improved. Webmasters are encouraged to come back often for retesting. There are always small tests.

The first part of the conclusion: On-Page SEO - SEO within the page. Websitegrader evaluates from several parameters such as the page's Meta data, title summary, image summary, internal website analysis, and readability level.

The second part: Off-Page SEO - SEO outside the page. This is the most important parameter for evaluating SEO strength. We can see the information retrieved by Websitegrader for this domain:

Perhaps search engines have a special fondness for domains that are over a year old. Websitegrader congratulated me. My xtit.net is already 5 years and 3 months old.

The second item is Google PageRank. I don’t need to say much about this. Friends who run websites know the famous reputation of Google PageRank. This value should have a significant impact on the overall score of the site. Xiantian IT.Net's 85 points, missing 15 points from a perfect score, largely due to the 0 points from Google PageRank. The new version has been modified not long ago. The www.xtit.net domain has always been used for a network disk system. Search engine spiders can only crawl the homepage, hence the low score.

The third parameter is Google Indexed Pages. www.xtit.net got a value of: 2,730. GG has indexed more than 2,000 pages of mine. Speed up! My spider!

The fourth item: Last Google Crawl Date, which is the last crawl date by GG.

Off-Page SEO also includes several other parameters: Traffic Rank, Inbound Links, DMOZ Directory, Yahoo! Directory, ZoomInfo.

There are a few more sections of content, no need to introduce them one by one. Worth mentioning is that if your site is a blog, like Xiantian IT.Net, Websitegrader will automatically detect it and score your BLOG using BLOG evaluation criteria.

Finally, Websitegrader will generate a link for this evaluation, demonstration: http://www.websitegrader.com/wsgid/1127215/default.aspx Clicking on this link will allow you to directly view the real-time evaluation results of www.xtit.net! Let's see when it can reach 100 points. At that time, search engines will definitely love Xiantian IT.Net.

If you like the webmaster tools series on Xiantian IT.Net, please stay tuned for the upcoming Webmaster Tools (Part Three)! Of course, you can also subscribe to Xiantian IT.Net. That way, you won't have to visit www.xtit.net every day to check for updates.

Technorati Tags: SEO, Optimization, Website, Blog, Blog Promotion, Scoring, Webmaster