Can you picture getting outdoors on a winter evening without any jacket on? You may just be standing outdoors with no place to go. Wouldn't you think it would be great to have an unbelievably comfortable jacket to ward off the cold? Now imagine that you have one specific jacket that keeps you warm. Wouldn't you feel much better every time you think of that jacket? You know how comfortable it keeps you in cold conditions. That's when The North Face jacket comes in handy. This product is designed to keep you as comfortable as possible in wintery conditions. They are among the most well-known winter jackets worldwide.
The North Face expanded in the 1980s to create a range of extreme skiwear, and by the end of the decade, they had become the sole supplier in the U.S. offering high-performance outerwear, skiwear, sleeping bags, packs, and tents. The North Face began in 1966 as two alpine ski shops in the San Francisco Bay Area. Opened by aspiring alpine ski racer Douglas Tompkins and his wife Susie, the shops were named "The North Face" to represent the types of equipment they sold: fierce! In the Northern Hemisphere, the north face of a mountain is the coldest, iciest, and toughest to climb. The equipment you take on that expedition had better be tough. Although the shops primarily focused on ski equipment and apparel, they also offered a small selection of other outdoor gear.
Not long after establishing The North Face stores, Doug sold them to two brothers, who expanded the company’s network of reseller outlets. The company was sold again in 1968, this time to its most famous owner, Kenneth "Hap" Klopp. Hap not only added sleeping bag and pack manufacturing to the company but also tagged it with the iconic logo the company still uses today. The North Face's easily recognizable logo, which consists of three concentrically smaller quarter-circles, is an interpretation of the famous Half Dome rock formation in Yosemite National Park.