To celebrate the once-a-century "Century Singles' Day," on November 11, Taobao Mall, JD.com, and Dangdang launched another price war, rolling out various promotional activities. Several days ago, Taobao Mall had already announced a "50% off sitewide" sale, which triggered a massive buying frenzy today. It is reported that during the 2010 Singles' Day, Taobao Mall spent 400 million yuan on promotions, achieving a single-day sales record of 1 billion yuan, directly causing the courier industry to be overwhelmed with packages. This year, it was reported that Taobao Mall has already "invited" more than 40 well-known B2C platforms to participate in the battle, and the current inventory value has reached tens of billions of yuan.
On the other hand, JD.com's promotion efforts are no less impressive than Taobao's. The first shot of the 2011 "Singles Shopping Festival" was fired by JD.com, starting from November 1st and continuing until the 11th. It is said that JD.com has notified all suppliers that the promotional efforts on the day of the Singles' Day sale should not be lower than those of Taobao Mall.
In addition, Dangdang's Singles' Day promotions are also diverse, with over a thousand shops offering up to 49% off, increasing the number of discounted items to a million, most of which are no higher than 50% off. Customers can also enjoy additional discounts on top of the existing ones. On Singles' Day, customers can participate in a BMW lottery, and for certain products, purchasing an item worth 3888 yuan or more will get you a free mobile phone. Meanwhile, Dangdang has launched a profit-sharing "decapitation action" in the digital field for Singles' Day.
Customer Service 360 is a platform that provides online services for businesses, helping with various business applications on the internet and overall enhancing your company's competitiveness. When potential customers visit your website, customer service can initiate invitation conversations through Customer Service 360. Through engaging conversations, friendly exchanges, and leaving contact information, Customer Service 360 can improve and optimize all stages of marketing and after-sales service.
This allows you to track more sales opportunities with less time, implement more accurate marketing strategies, provide more precise after-sales service, and achieve continuous growth in sales performance.