"How do I get free website promotion?" is a question I'm often asked. When it comes to free website promotion, the thing to remember is that nothing is truly free. If you're not spending money to promote your website, you'll have to spend time, www.bohuicn.com. So, why waste time on website promotion methods that will only give you minimal returns? If you're ready to put in the work, these five free website promotion techniques will reward you with increased website traffic.
1. Promote your site through powerful search engine optimization (SEO). SEO stands for Search Engine Optimization, and it's the best thing since sliced bread when it comes to free website promotion. SEO is the process of making your web pages attractive to search engines. The great thing is, it's not hard to learn and apply to your own website(s).
By working on SEO, you can improve your webpage's page ranking and drive more traffic to your site. Isn't that the ultimate goal of free website promotion? Start with my basic rules of SEO. When you're ready, move on to some finer points like applying keyword density.
Tip: If you're using non-text content on your webpage(s), such as photos, image maps, or JavaScript, include text in your image ALT tags so search engines can read something.
2. Promote your site through reciprocal linking. When others link to your site from their websites, you get free website promotion. You also get a better search engine ranking for your webpages.
The big three search engines (Google, Yahoo, and MSN) use inbound links as an important part of the formula to decide a webpage's ranking.
Remember, though this free website promotion isn't a "numbers game," the quality of the links really matters. So focus your efforts on building quality reciprocal links related to your content. The standard process is to find and identify relevant sites where you'd like to have links back to yours, then send an email to each webmaster asking for a link on their site in exchange for a link on yours.
Tip: You can check a site or webpage's rank before attempting reciprocal linking by using tools like PageRank Checker and Link Popularity Tools such as SEO Tools. Google's toolbar also has a webpage rank display feature. These tools can help conveniently check the status and progress of your own site and/or pages.
3. Write articles to gain free website promotion. The benefit of this free website promotion strategy is, again, that others promote your site for you. If you get your articles published on popular, long-lasting websites or well-known magazines, they can sit there for a very long time giving you free website promotion without further effort on your part.
However, there are catches. First, you must be able to write about a subject or topic that others will want to read and/or publish. Second, you must find quality places to publish your articles and convince someone to make the decision to publish them. When you find them, ask if they can use a specific piece including your article so they can look at it right away if they're interested, and send it via email. Be sure to mention in your email that they're welcome to freely publish the piece. Also, ensure your work ends with a resource box or "blurb" promoting you and your website.
Tip: If you want to get published on a website or magazine for the first time, spend some time reading their content to see what type of material they might want, and if there are any obvious gaps in their content that you can cover. Then tailor your material to the specific needs of that website or magazine.
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