Baicaoji Qingji Yangyan Taiji Mud, divided into black and white mud, contains the essence of traditional Chinese medicines such as red peony and white peony. It first cleanses and then replenishes, catering to the spending habits of ancient women, which also reflects Shanghai Jiahua's continuous reform and innovative move towards the fashion industry.
The product development of Liushen mosquito-repellent flower water has also been changing. Li Huiliang personally experienced some of the phased renovations.
From the 1980s to the early 1990s, due to limitations, researchers often "took on multiple roles, conducting market research, product development, and almost all the research process was completed by one or a few people." Nowadays, from concept to final launch, a product generally requires three to four years of clinical testing, and my role is to focus on controlling the design of related formulas in the product development process and provide technical support for the extension of functional claims and cultural connotations of related brands, providing high-quality products for the company's market introduction, and continuously endowing the brand with vitality from the scientific research perspective of the product. Li Huiliang said.
Since 1996, Jiahua has conducted more systematic research on the traditional Chinese medicine ingredients in the Liushen formula, including optimization research on the origin of traditional Chinese medicine, quality control research on raw materials of traditional Chinese medicine, and clinical effect research on the formulations formed by the complete formula. By 2003, the manufacturing process of Liushen mosquito-repellent flower water was improved, making the effective components in the formula easier for the skin to absorb, and after expert review, it was protected by intellectual property rights through legal means, gradually achieving the transformation of improving raw material utilization and reducing production losses.
From "the traditional promotion method of Liushen to the high posture and high sales rate of Taiji Mud in Jiahua's high-end brand Baicaoji," the essence of traditional Chinese herbal culture - the balance beauty and health concept of harmony between heaven and man - has been vividly demonstrated by Jiahua.