On January 27th, Tiger Woods reaffirmed his dominance in the Buick Invitational Golf Tournament, where he won by a narrow margin of two strokes and finished at 15 under par. On Sunday, during the finals, TaylorMade R9 Max Driver TYPE E was used, and the tournament was fiercely contested with seven players sharing the lead on the leaderboard. Despite being ranked last on the leaderboard, Tiger Woods was still the most favored to win due to his complete domination of the Buick Invitational and his PGA (PG) ranking.
The leaderboard on Sunday featured a mix of third-tier players and rising golf stars. Charles Howell III was undoubtedly the most talented among these emerging golf personalities. Although the 2007 PGA Tour Earnings List ranked him second, and he was the strongest rival to challenge Woods, he ultimately fizzled out as he failed to put up much of a fight against Tiger Woods' seventh consecutive victory spanning two seasons (from the end of 2006 to the present) and his third consecutive Buick Invitational Golf Tournament held at Torrey Pines.
Today, the Buick Invitational is informally known as the Tiger Woods Invitational Golf Tournament featuring Buick. Given that Tiger Woods endorses Buick, the sporty image portrayed in their new campaign seems to align perfectly with the newly named golf tournament. Buick advertisements are currently aimed at attracting younger audiences while maintaining the image of producing cars as reliable as they were in the good old days.
Tiger Woods' success in the Buick Invitational is becoming akin to a deferred payment scheme for his advertising royalties. Tiger Woods campaigns for Buick, stating that the Buick car is the one he drives, and he wins every Buick Invitational Golf Tournament.
The unspoken comfort for him is virtually being gifted the Buick Invitational Golf Tournament throughout his advertising contract with the auto sponsor of the tournament. The other top-ranked professional golfers are simply relying on luck to determine who will make it to the finals on Sunday.
In the final round of the Tiger Woods Invitational Golf Tournament, Brandt Snedeker, a 26-year-old amateur using a TaylorMade Rossa Ghost Daytona Putter, opened the event with a 61, tying for the top spot with Andrew Buckle, another amateur entering the final round of the tournament. Tiger Woods ended with a score of (-15), Howell finished with (-13), and Snedeker rounded out the top three with (-12).
Tiger Woods' streak on the PGA Tour dates back to the previous year's British Open. It is left to the PGA Tournament Gods to speculate how long this unbeaten run will continue. However, one thing is certain - the Buick Invitational Golf Tournament is today informally known as the Tiger Woods Open.
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