The Gray Industrial Chain of Grassroots Weibo Marketing: Everything Depends on the Number of Fans

by edivista on 2011-03-28 09:06:59

(Weibo News Network) More grassroots Weibo reports: http://www.7weibo.com/blog/search.asp?q=%E8%8D%89%E6%A0%B9

Weibo Directory Network provides address: Grassroots Celebrities

Gathering "followers," purchasing multiple accounts, writing and forwarding Weibo posts to earn income. A gray marketing industrial chain using grassroots Weibo as a medium is forming.

"Starting at 120,000 RMB, the background ad space for the 2011 'Ran Xiang' ID Weibo is now up for auction. Those interested please send me a private message with your bid; in principle, the highest bidder wins..." On January 21st, the well-known grassroots Weibo account 'Ran Xiang' on Sina Weibo posted such a bidding advertisement.

In the Sina Weibo grassroots rankings, 'Ran Xiang' just managed to squeeze into the top 150, with fewer than 80,000 followers.