Woocai is working hard to build a local version of Bakespace

Delicious food and recipes are the most common things in our daily lives. However, whether domestically or internationally, there aren't many distinctive gourmet websites.

Bakespace.com was founded in August 2006 as a SNS (Social Networking Service) website for people who love cooking and delicious food. The company is located in California, USA, and provides an online virtual kitchen where members can cook together, chat, and showcase their works. Today, Bakespace has nearly 15,000 members and tens of thousands of uploaded food preparation methods by its members. It has become the largest original online food sharing platform in North America and won the 11th Annual Webby Awards in 2007.

Bakespace successfully replicated the Myspace model, introducing the concept of food-related SNS to internet applications for the first time. The UGC (User-Generated Content) model being applied on food-sharing websites is undoubtedly a successful application.

Recently, another Chinese web 2.0 website themed around new-style food recipes called Woocai (www.woocai.cn) has officially launched. Its simple structure and unconventional color combinations give people a refreshing feeling. In terms of design and conception, it is very similar to Bakespace.

The biggest difference between Woocai and traditional recipe websites lies in its distinct model. Currently, traditional Chinese food websites either follow the WEB1.0 recipe information platform model or are food review sites like Dianping. In contrast, Woocai mainly uses the UGC model, providing a platform for users to share their own culinary techniques. The site builds an online food database, allowing each user to display their cooking skills. Meanwhile, interactions among users form a kind of SNS interaction network. This model looks quite similar to Bakespace.com.

Woocai's slogan is "Woocai lets your culinary skills shine." The website grading system also has a grassroots fun element typical of WEB2.0. Although the current functionality of the site seems relatively simple, Woocai’s model has already opened up a new path for innovation in domestic recipe and food sharing websites. Building a localized version of Bakespace seems to be the goal that woocai.cn is striving for now. Let's wait and see.

Friends who are interested can visit their website at http://www.woocai.cn