How to Optimize Google AdSense Ads to Increase Click-Through Rate | Money Tree Blog

How to optimize Google AdSense ads to increase click-through rates, which type of ad do you prefer: banners? Skyscrapers? Rectangles, or squares? What color for the border and background? There are tens of thousands of options available to you. Many people let Google make the decision for them, and the result is usually the default appearance settings of the Adsense system. The answer is the large rectangle of 336*280. The second choice is the medium rectangle of 300*250.