ALEXA Ranking Mechanism
The ALEXA ranking points are primarily calculated based on two main parameters: REACH and PV.
REACH refers to the number of visitors to a website out of every one million active ALEXA users within the same day. To put it simply: for example, if 80 users with the ALEXA toolbar installed visit your website on a given day, what would your REACH be? Currently, the latest situation with ALEXA is that there are...