By Long Ge
ODP: Open Directory Project, a system that provides open收录 addresses to guide search engine crawlers. Few people truly understand the real role of ODP in search engine optimization (SEO). This article is prepared by SEO Tribe to answer various questions about ODP in SEO optimization.
When we usually refer to ODP, it does not solely mean the DMOZ website. We have previously consulted with several website administrators and e-commerce managers from companies, most of whom had one question: Why is my website still not indexed by search engines after submitting it to ODP (most consultants asked about Baidu and Google)? When we asked them what ODP they submitted to, some said DMOZ, others mentioned paid directories, and even some said they submitted their websites but didn't know under which category. This shows that most webmasters and administrators do not fully understand what ODP is, its function, and how it can help our SEO work. Therefore, SEO Tribe has compiled and edited materials to answer these questions for everyone.
Before reading this article, please ensure you haven't searched for ODP explanations on Baidu Baike because the information there is mostly copied from the internet, and even after reading it, you still won't truly understand its significance. I still encourage everyone to use translation tools to browse foreign websites for valuable resources; many things are worth learning for domestic learners.
Now let's explain what DMOZ, commonly referred to, really is. DMOZ is a typical example of an open directory.
Official website: http://www.dmoz.org/
DMOZ homepage - Typical ODP website
DMOZ is free and is a favored ODP by many large search engines. If our website is indexed by DMOZ, it is equivalent to being placed on a counter where search engine spiders frequently visit to "buy" content. Why choose this counter? Because DMOZ is visited daily by search engine spiders worldwide, making it hard for your site not to be indexed. Additionally, being indexed by DMOZ can also provide a useful backlink for your website, which helps increase the site's weight and PR value (how to increase PR value).
Why isn't my website indexed by search engines even after submitting it to DMOZ? Submission alone does not guarantee inclusion. DMOZ also uses a manual compilation process; your submission requires an editor to manually handle it before it can be included. However, you can also apply to become a volunteer editor for DMOZ, which will make future submissions easier and more efficient. Serving others means others will serve you, speeding up the inclusion process. For more information on manual inclusion and applying as a volunteer, see another article by SEO Tribe: "How to Apply as a DMOZ Volunteer Editor - Taking You into Their World."
What are the common ODPs?
ODP comes in various categories, some specifically targeting SEO directories, some are commercial directories, and others focus on forums (forum) and blogs (blog), but most websites providing open directory address submissions are comprehensive. They offer various categorized directories, allowing you to choose and submit your website according to its category.
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