Microsoft IE9 browser commercials highlight the excellent performance and integration of HTML5, which was showcased as early as March 6. The ads present a vibrant atmosphere, portraying the search engine as a drawing application achieved through HTML5 in IE9, creating a rich web experience. The IE9 interface, designed with messages in between, reflects a fresh and literary style according to reports from CNET, a U.S. technology news site.
Due to the lackluster reception of IE8 advertisements, Microsoft has made a determined effort, infusing passion into the IE9 ad campaign, making it more enjoyable. Now, browser vendors realize they must find ways to evoke emotions effectively. Google, for instance, continuously tries to incorporate elements from people's daily lives, launching ads modeled after Apple's traditional practices.
The IE9 advertising quotes positive media feedback about the browser, such as "simply stunning." Industry insiders point out that while the innovation in IE9 ads may not be groundbreaking, it is sufficient to attract the attention of Chrome and Firefox users, pulling them towards Microsoft's camp.
In related developments, Microsoft has accused Google of secretly tracking IE users by circumventing IE's privacy settings to monitor user behavior. Meanwhile, Microsoft’s IE team has released a romantic HTML5 page post-Valentine, recommended via microblogging channels.
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