An increasing number of enterprises are starting to promote their products or services through the Internet, and they have established their own websites on the network. However, having a website does not necessarily mean that a company can definitely promote its products or services to potential customers via the Internet.
Take an example: A company's website is like a "store". You've merely placed your products on the shelves. Whether they sell or not depends on many factors such as product quality. But first and foremost, the most important thing is to attract customers into this "store", meaning getting them to visit your website. This is where online marketing comes into play.
Online marketing is a form of marketing that promotes products or services through the Internet. The most common forms include word-of-mouth marketing, online advertising, media marketing, event marketing, search engine marketing (SEM), email marketing, database marketing, SMS marketing, electronic magazine marketing, viral marketing, question-and-answer marketing, QQ group marketing, blog marketing, microblog marketing, forum marketing, social media marketing, product information release targeting B2B business websites, and platform marketing, among others.
Among these, Uniqlo’s Taobao flagship store uses search engine marketing, which is a new form of online marketing widely applied due to its unique advantages of low investment and high returns.
In the next section, we will introduce search engine marketing.
This article's fixed link: http://www.seo320.com/index.php/58.html | Tianjin SEO_Tianjin Website Optimization_SEO Basics_Tianjin SEO Blog
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