When I was marketing the nike shox shoes website, NFL Jerseys Danver Broncos, I found that many people asked about the authenticity of the shoes. So here's how to tell if Nike shoes are genuine:
1. The materials used in fake shoes will definitely differ from those in real ones. This is crucial because the reason why real shoes are expensive is not only due to brand advertising and development costs, but also because the materials themselves are costly. Fake shoes absolutely will not imitate this. Usually, the developers of fake shoes will find materials with similar texture and properties to the real ones, but of much lower quality.
1. Upper material: NIKE generally uses artificial leather for basketball shoes and ultra-fine PU for running shoes. Although they are not real leather, the fiber density they contain is higher than real leather, and their toughness and breathability are better than real leather, and they are less likely to deform. Therefore, good artificial leather materials are more expensive and better than real leather. Generally, fake shoes will not use top-grade artificial leather or ultra-fine PU to make shoes. The way to distinguish is to look at the luster of the material. Materials with more luster are real shoes. Also, squeeze or stretch the upper leather to feel if it is very tough and elastic.
2. Some processes on the upper, such as hot cutting and micro-injection, etc., the materials used in real shoes are definitely TPU, while most fake shoes use PVC. These two are the same in appearance, but TPU material is more expensive, has good flexibility and material stretchability, while PVC is not like this. This material has no elasticity, poor flexibility, and is prone to breakage in winter.
3. Midsole: Although the overall shape of the midsole looks almost identical between fake and real shoes, there will still be differences in the materials of the midsole. Although both use EVA secondary foaming material (which we commonly call PHYLON), the hardness and softness of the PHYLON in fake and real shoes will definitely be different. When you press the PHYLON of real shoes with your fingers, it feels moderately soft and very elastic. Press hard with your fingernail, and after pressing, the PHYLON will naturally return to its original state without leaving a nail mark for a long time. The PHYLON of fake shoes cannot reach this level of real shoes.
4. Outsole: Although the outsoles are all made of rubber material, there are still distinctions between real and fake shoes in the outsole material. Real shoes will mix some chemical raw materials, recycled materials, or carbon elements when burning the outsole. The purpose of doing this is to make the shoes more wear-resistant and have better anti-slip properties. However, fake shoes will not consider these when burning the outsole, so the anti-slip and wear-resistance of the outsoles of fake shoes will be far inferior to those of real shoes. In terms of luster, the color of the outsoles of fake shoes is brighter than that of real shoes. And here's a little trick: listen to the sound. When wearing real shoes, rub the front of the foot on plastic or wooden floors, and there will be a very loud and crisp "squeaking" sound. But under normal circumstances, fake shoes will absolutely not have this sound.
5. Sole function: Here I want to talk about carbon fiber plates and TPU support plates. When buying some high-end products from NIKE, most shoe enthusiasts will look at the carbon fiber plate of the shoe to determine whether the shoe is real or fake. This method can clearly see the authenticity of the shoe because the cost of carbon fiber plates is indeed high, so fake shoes will not use carbon fiber plates, but will use some materials similar to carbon fiber plates. Of course, this will make the authenticity obvious. Now let's talk about TPU support plates. Although the cost is not low, they basically appear on all major sports shoes now, and fake shoes will also copy them completely. In fact, there are tricks to distinguishing TPU. One is to look at its color. The color of TPU in fake shoes is dirtier than that in real shoes, and it appears less bright. In terms of texture, the TPU in fake shoes is softer than that in real shoes.
Two. There are also differences between real and fake shoes in the shoe shape and some line directions. Since the pattern masters who make real shoes and fake shoes are different, and the developers are also different, the lasts and patterns used by the shoes will definitely be different from those of real shoes. Therefore, comparing the shape of real shoes with that of fake shoes will definitely show differences. Moreover, due to the different patterns opened by the pattern master, there will be many different points between real and fake shoes in some line directions.
Three. There are also many differences between real and fake shoes in some details of making shoes.
1. Midsole (PHYLON): You can carefully observe the midsole of your shoes, and there will definitely be a few small round protrusions. Although the dots are small, you will find a few around the midsole. What are these dots for? Why are there these dots? Because the midsole needs to be molded in a mold. Before molding, EVA is in liquid form, so it needs to be poured into the mold first to be molded. The method to pour the liquid EVA into the mold is through a very thin tube. The thinner the tube, the smaller the small protrusion left on the midsole after molding. Therefore, developers absolutely hope that the small dot is as small as possible so as not to affect the beauty of the shoe midsole. But this is not something that can be made smaller just by wanting it to be smaller. This requires the factory's level to be quite high. Factories that make fake shoes generally cannot reach this level, so the small protrusions on the PHYLON midsoles of fake shoes are definitely more obvious than those on real shoes.
2. Upper stitching: Big brands like NIKE have very strict requirements for shoe stitching. It is stipulated that the length of each stitch should be average, and there should be no skipped stitches. The workmanship requirements for fake shoes cannot reach such a strict level.
3. Bottom attaching during the shoe forming process: Shoes are first stitched together and then attached to the last to attach the bottom, so attaching the bottom is the last process in shoe forming. Due to the high level of workers and factories that process for big brands, most of the shoes after attaching the bottom are relatively neat, and glue will not climb up to the shoe surface too much, making them look comfortable. If the sole is not attached flat or glue climbs onto the shoe surface, big brands usually will not pass inspection. They are generally marked as B grade and sold to employees. However, fake shoes, since they do not make their own brand, will sell regardless of how the bottom is attached.
4. Color of the shoes: Fake shoes often have color discrepancies because the developers of fake shoes need to go to different places to find materials suitable for the shoes they are copying and then dye them. This will inevitably cause differences in color compared to real shoes. Therefore, looking at the color is also a good way to identify the authenticity.
I remind those who love to buy shoes online that some super-crazy imitation shoes are hard to tell apart just by a few pictures. You need to analyze the physical item slowly. The above are the methods I think are better for identifying the authenticity of shoes. I hope it can help some friends avoid being deceived.
P.S. A special bonus for the popular "JAMES 2" true/false identification method: (fake ones are circled in green, real ones in red). The upper of fake shoes appears brighter white compared to the genuine ones; the fake ones are clear and coarse, while the genuine ones are blurry.
As for the identification method of sportswear, price: If it's a brand new item, the price of the genuine product will not be below 60% off, usually 80%. Another simple method is to compare the genuine and fake ones. True gold fears no fire, go to the specialty store and see if there are any identical ones, then compare the details. Another method is based on feelings towards the brand. Experts can draw conclusions based on their feelings towards the brand upon seeing the item.
Here's another simple method: check the lining of your clothes. If the body lining is pure cotton, like underwear, and the sleeve lining is chemical fiber, it's basically genuine.
Also, check the zipper, it should be the type with large teeth, pulls smoothly, and is generally the YKK brand.
If interested, you can visit my website: nike shox shoes
Related theme articles:
nike shox shoes
How to identify the authenticity of nike shoes