In a communication with Mr. Zhuang Zhipeng, the General Manager of Xiamen Luyuan Electronics Co., Ltd., Mr. Zhuang expressed that after years of market development, the home background music market is currently showing a good trend of development. Since April this year, "Yin.Lishi" has started to integrate with various smart home experience halls, decoration companies, and become a smart home audio system integration exclusive store model. Regarding the entry of professional audio manufacturers into this market, Mr. Zhuang believes that it will inevitably lead to more market competition, but without competition there is no progress. "Yin.Lishi" hopes more peers will join in to jointly cultivate this market and make the home audio-visual market bigger and stronger.
After the exhibition, we were invited to visit Shanghai JBL Professional Audio Co., Ltd. This visit had two purposes: one was to understand JBL background music products, and the other was to communicate with professional audio manufacturers to learn about their views on the current domestic home background music market. Mr. Xue Lei, the product manager of Shanghai JBL Audio Company, told reporters that they have always been paying attention to the domestic home background music market. However, due to differences in products, channels, sales models, and promotion methods between traditional professional audio industries, they currently do not have a clear plan for how to get involved. Currently, JBL background music products are also applied in some places, mainly commercial clubs and stores, such as some Nike stores.
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