Business competition should be careful to use price war

by lgcoca on 2008-07-01 19:58:21

Business competition mainly aims to expand market share and争夺customers. No matter what competitive weapons businesses adopt, as long as they can make a key breakthrough and stand out, they will gain customer approval and thus achieve this goal.

However, nowadays both businesses and individuals generally believe that competition between companies only comes in one form: price wars. What they don't realize is that business competition takes various forms. Besides price wars, there are product development wars, after-sales service wars, resource wars, brand wars, etc. The choice of which weapon a company should use is an important part of its competitive strategy. If the competitive weapon is not chosen wisely, it will be difficult for the company to succeed in the competition.

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