Baidu's C2C online trading platform, "Youa," is about to launch.

by xjyzhenai on 2008-10-13 08:24:37

After a series of moves, Baidu is finally ready to make its move! Baidu Youa (www.youa.com) has entered the final preparation stage before the public beta release. With the platform name officially announced on October 8th, the launch date of Youa is drawing near. The release of Baidu Hi at the beginning of the year has naturally become a transaction communication tool. It’s unclear whether the birth of Baidu Hi was in preparation for the arrival of Youa.

Youa has raised the banner of "For shopping, start with Baidu." With Baidu's existing influence, achieving success in the online shopping field will be almost effortless.

The launch of Baidu Youa directly targets Taobao. On September 8, 2008, Taobao announced it would block Baidu searches. Taobao stated that partially blocking search engines is to eliminate fraud by unscrupulous merchants. By blocking different search engines to varying degrees, it can prevent unscrupulous merchants from using bidding rankings and search optimization techniques to deceive consumers, and encourage excellent sellers. According to Taobao's statistical data, over 80% of consumer complaints stem from a small number of bad merchants. One of the main methods used by these bad merchants is optimizing general search page results through technical or commercial means, obtaining higher rankings to deceive consumers into clicking. By blocking some search engines, it can maximize the prevention of consumers being deceived. Notably, eliminating fraud by unscrupulous merchants is not the only reason for Taobao blocking Baidu searches. Some informed individuals believe that Baidu receiving different treatment compared to search engines like Google and Yahoo is related to Baidu planning to launch a C2C business competing with Taobao.

It seems that Taobao had already caught wind of Baidu Youa's impending launch. Some experts analyzed accordingly and pointed out that the launch of Baidu's C2C platform is inevitable, and Baidu's C2C platform will also be launched soon. Baidu Youa has already released FAQs for joining Youa before the official launch, hoping to gather more popularity in the early stages. Let's look forward to how Baidu Youa will inject some fresh energy into the fiercely competitive C2C online trading platform sector.

Click to enter: For shopping, start with Baidu

Technorati Tags: Baidu, online shopping, C2C, Taobao