Cosmetics are indispensable for us girls, and in Korea, there are many brands and prices of cosmetics. From the high-end brands like OHUI, WHOO, HERA, and Sulwhasoo that can only be purchased at department store cosmetic counters, to general brands sold at cosmetic stores such as Laneige, Enprani, and Lacvert. There are also many mid-to-low range cosmetic brands that ensure quality at a lower price, such as MISSHA, THE FACE SHOP, and Etude. Tourists who visit Korea often buy these cost-effective cosmetics with good quality and reasonable prices as gifts to bring back home.