Qihoo 360 Announces Launch of Permanently Free Antivirus Software
Yesterday, in the antivirus market, Zhou Hongyi once again impacted the market with a free offering. Qihoo 360 officially launched 360 Antivirus and simultaneously announced that 360 would always be free for users.
Lü Benfu, Deputy Dean of the School of Management at the Graduate University of the Chinese Academy of Sciences and a Ph.D. in Economics from the Chinese Academy of Social Sciences, told NetEase Technology that Qihoo 360's move will significantly impact the current antivirus software market, which is primarily subscription-based. Meanwhile, Qihoo 360 itself will continue to develop towards a community-oriented direction. "The free model will greatly impact traditional antivirus software products like Rising (Ruixing) and Jiangmin."