"The King of Haggling" is set to launch in the mainland market, giving away free iPhone 4S units and ten-thousand yuan cash prizes. The Weibo celebrity essay contest will open for registration on March 9th at 17:00. On March 9th at 17:00, The King of Haggling will open membership registrations and offer free haggling coins upon joining. The daily free trial auction experience event will begin on March 19th and last for five consecutive days.