The Champions See Eye to Eye - Lin Dan Reveals He Will Endorse the New C-Elysee
Recently, Lin Dan, dressed in [urban stylish men's] attire, appeared in a photography studio in Shanghai, collaborating with a beautiful woman to shoot an advertisement. Another [star] present at the photography studio was a newly launched car that has recently attracted widespread media attention - the Dongfeng Citroen New C-Elysee.
Lin Dan's appearance for the new C-Elysee follows his previous collaborations with C-Elysee in 2011 when he shot an advertisement for the Champion Edition of C-Elysee, served as the ambassador for the Dongfeng Citroen Badminton Championship Carnival Sports Event, and personally designed the [Lin Dan Edition C-Elysee]. According to Lin Dan, this time he will officially sign a contract to become the spokesperson for the new C-Elysee.
Speaking about his new partner for this advertisement shoot, Lin Dan expressed his great fondness for the new image of the C-Elysee. It was precisely due to the strong visual impact brought by the new C-Elysee that he decided without hesitation to endorse it. In previous collaborations, Lin Dan had driven the C-Elysee multiple times. The outstanding handling performance of the C-Elysee earned high praise from the badminton [Grand Slam] champion who loves driving: "Driving it is smooth and exhilarating, just like being on the court, full of passion."
It wasn't just because of mere fondness that led to Lin Dan's successful partnership with the Dongfeng Citroen New C-Elysee; more importantly, it was due to the perfect alignment between Lin Dan and C-Elysee. As an excellent member of the Chinese national badminton team, Lin Dan, with his optimistic and tenacious spirit and superior technical skills, won championships in almost all top-tier competitions including the Olympics, World Championships, and Sudirman Cup within a few short years, becoming the only [Grand Slam] player in the history of world badminton. As an important strategic model for Dongfeng Citroen, the C-Elysee, with its pure WRC champion lineage and excellent champion quality, has moved forward courageously during its nearly four-year journey in the compact car market, earning numerous accolades. In 2011, it achieved remarkable sales results with over ten thousand units sold per month, firmly placing it in the first tier of mainstream compact cars.
Truly, champions recognize each other. The pairing of Lin Dan and the new C-Elysee is perfectly complementary, representing the concentrated display of championship glory. In 2012, everything is a fresh start. Will Lin Dan create a new champion legend on the Olympic stage? And in the Chinese automobile market, will the newly arrived C-Elysee continue its championship legacy? Let's wait and see.
Related articles: The main matches of the 2012 All England Open Badminton Championships have started, and Lin Dan's performance is highly anticipated. A male doubles bronze medal was won by a contestant from Tongling City.