I. What is Search Engine Optimization (SEO)?
1. SEO, or Search Engine Optimization, is a popular form of online marketing in recent years. Its main goal is to increase the exposure rate of specific keywords to enhance website visibility and thereby increase sales opportunities. It is a technique that allows a website to secure a favorable ranking position on search engines. Through the understanding of search engines by SEO service providers, after conducting user analysis, page optimization, and data adjustment for the website, its search engine ranking can be improved, thus increasing website traffic and ultimately enhancing the website's sales capacity or corporate brand recognition.
2. Why do corporate websites need SEO?
The first source of site visits is search engines. Search engines are currently the most important way for users to look for information, products, and services. Nearly 90% of a website's traffic comes from search engines. As a method of website promotion, SEO has the best return on investment compared to other forms of online or offline marketing models.
3. Market Prospects of Baidu Fengchao Plan SEO
With the full implementation of Fengchao, Baidu will have three sponsor links at the top and bottom of the search results on the left side, and all original bidding customers will be moved to the right side. However, the easiest thing in the internet industry is to cultivate user behavior habits, while the hardest thing is to change user behavior. It is easy to let future new internet users accept the promotion information on the right side when they go online, but it is difficult to let the current 330 million Baidu users change and recognize. These changes by Baidu may significantly impact future promotional revenue and could also lead to a large-scale outbreak of optimization behaviors targeting Baidu, which will see many companies competing in the SEO market.
4. Differences between Search Engine Optimization and Pay-per-Click Advertising
| Project Name | Keyword Pay-per-Click Advertising | SEO Search Engine Optimization |
| --- | --- | --- |
| Nature | Advertisement provided by the search engine itself | Natural search ranking after improving webpage design |
| Billing Method | Pay-per-click | Periodic fee (yearly) |
| Advantages | Displayable upon payment, clear daily expense control, flexible keyword adjustments, displayed based on bid amount | Lower cost than pay-per-click, builds corporate brand, related auxiliary keywords get ranking boosts, better stability in rankings |
| Disadvantages | Prone to malicious clicks by competitors, more clicks mean higher ad costs, no ranking once renewal stops | Takes time to achieve good natural ranking, keyword positions cannot be specifically controlled (usually within top 10) |
| CTR/Click Rate | 3%-10% on the first page, 4.37% on the second page, 2.42% on the third page | - |
| CPC/Cost per Click | More clicks, more expensive ads | Cost remains unchanged regardless of click count |
II. What Can Blue Whale SEO Bring You?
1. Comprehensive improvement of your website's ranking across various search engines, leaving your competitors far behind and placing your company in the most competitive position, demonstrating your company's brand and strength; Customers generally believe that companies ranked higher in search results are stronger.
2. Increase your website's traffic and bring potential target customers; Optimize your valuable core keywords and design attractive advertising phrases for you.
3. Save on your advertising expenses. If you place a core keyword on Baidu, with an average of 1,000 clicks per month, according to Baidu's average click cost of 2 yuan per click, you would need to invest 2,000 yuan per month and 24,000 yuan per year. In reality, you have more than one core keyword, your click count is much more than 1,000, and the average cost per click is much more than 1 yuan per click. Yang Technology can save you over 90% of these costs, and you do not need to pay any fees per click. You also don't need to manage your daily promotion budget, and your website will be online 24 hours a day.
III. Blue Whale SEO Services
1. Website Industry Analysis and Competitor Analysis; Mainly focusing on website industry analysis and competitor situation analysis.
2. Website Diagnosis; Based on large amounts of website data analysis and industry indicators, summarize a series of issues with the website.
3. Keyword Analysis; Customize a website keyword strategy (or provide core keywords yourself), analyze website industry keywords, and position pages.
4. Website Optimization Planning; Combine multiple years of summarized indicators to customize a reasonable website optimization plan.
5. Implementation or Provision of Plans for Cooperation in Implementation; Direct implementation or training and cooperation with customer technology, editing, and design implementation.
6. Website Optimization Maintenance (Long-term Maintenance); Provide continuous long-term website optimization plans for relevant personnel to implement long-term.
7. Regular Website Evaluation. Regularly analyze the effects after website implementation and provide reports.
IV. Blue Whale SEO's Advantages
1. Professionalism: Professional industry knowledge: As a core partner of Google China and Tencent SOSO, we focus on internet basic applications and search engine marketing services, being a professional search engine marketing service provider in the Liaocheng area. Blue Whale Network has rich search engine marketing experience and resources; Professional team: We have a professional SEO team with mature website optimization experience dedicated to providing high-quality optimization services, making your search engine marketing plan more mature and perfect.
2. Service: With the vision of "being the best search engine service provider" and adhering to the business philosophy of "creating value for customers," Blue Whale Network advocates a cultural spirit of "mission, responsibility, integrity, surpassing, gratitude."
3. Price: Blue Whale Network always places the interests of customers first. In a relatively non-standard SEO market, we offer "reasonable prices with guaranteed results," and we solemnly promise a full refund if there are no results.
V. SEO Project Service Plan Pricing
SEO Service Plan: We analyze or you provide core keywords, and we will rank these keywords on the first page of Baidu and maintain them long-term to ensure results, saving you over 90% of promotion costs.
Baidu Left-side Optimization Ranking Quotation:
| Keyword Type | Keyword Competition Level | Relevance | Quotation (Yuan/year/keyword) | Result Ranking (if bidding exists, it will be pushed accordingly) |
| --- | --- | --- | --- | --- |
| Cold Keywords | Search results under 300,000 | Low/Medium/High | 1000 Yuan/2000 Yuan/3000 Yuan+ | Top Ten/Top Ten/Top Ten |
| General Keywords | Search results between 300,000 to 1,000,000 | Low/Medium/High | 2000 Yuan/4000 Yuan/6000 Yuan+ | Top Ten/Top Ten/Top Ten |
| Frequent Keywords | Search results between 1,000,000 to 3,000,000 | Low/Medium/High | 4000 Yuan/5000 Yuan/8000 Yuan+ | Top Ten/Top Ten/Top Ten |
| Hot Keywords | Search results over 3,000,000 | Low/Medium/High | 5000 Yuan/6000 Yuan/10,000 Yuan+ | Top Ten/Top Ten/Top Ten |
Special Case Handling for Left-side Optimization Ranking:
A) Keywords are too hot or highly competitive;
B) Specific ranking position required;
C) Other special customer requirements that require separate consideration for left-side optimization ranking quotations.
Note: The above prices are for reference only, and the final price will be determined after our detailed evaluation (www.lcljw.com).
Refund Guarantee:
| Serial Number | Refund Guarantee |
| --- | --- |
| 1 | Full refund if keywords do not go online! |
VI. Give us a few months, and you will find a dramatic change in your website:
1. Significant improvement in keyword search rankings
2. Significant increase in effective website visits
3. Significant increase in website order closing rates
4. Significant reduction in website promotion costs
5. Significant increase in online brand recognition