Schneider Electric Launches Western Strategy to Tap China's Energy Saving and Emission Reduction Potential

by ygheojhsdrgm on 2012-03-06 09:59:42

The "12th Five-Year Plan for Industrial Energy Conservation" issued by the Ministry of Industry and Information Technology (MIIT) a few days ago requires that by 2015, energy consumption per unit of industrial added value above designated size should be reduced by around 21% compared to 2010. These energy-saving targets regarded as difficult to achieve by enterprises have become huge business opportunities in the eyes of Schneider Electric. Recently, Clemens Boulem, Global Executive Vice President of Schneider Electric and head of the Industrial Division, told the First Financial Daily at the annual sales conference held by Schneider Electric at its newly established Western China Regional Headquarters in Xi'an: "Schneider Electric's Industrial Division has many successful cases globally; we can help users achieve energy conservation and emission reduction space from 10% to 30% for different industries and applications." Clemens said that all these can be achieved through relatively mature solutions provided by Schneider Electric, such as through energy monitoring instrument retrofitting and other energy-saving renovation services. Based on such technical background, the energy conservation and emission reduction advocated by the Chinese government means huge business opportunities for Schneider Electric. Clemens expressed that China's industry has evolved from emphasizing capacity growth to paying more attention to energy efficiency. The release of the "12th Five-Year Plan" for energy conservation and emission reduction by the Chinese government is a very wise decision. With continuous policy promotion, the development of China's energy conservation and emission reduction market will get better and better. "During my recent visits to Chinese customers, the primary topic every time was energy conservation and emission reduction," Clemens said. "Looking back at Schneider Electric's entry into the Chinese market over the past 20 years, due to huge domestic demand, enterprise users were more focused on high-speed growth," Clemens said, "but now the Chinese economy is undergoing transformation, and the market is beginning to pay more attention to efficiency, which is a very important opportunity for Schneider Electric, and we will seize this opportunity." Clemens further explained that at the technical level, Schneider Electric will do more original work in China, namely "China for China". Schneider Electric will invest more R&D resources in China to meet current and future user needs, continuously enhancing its ability to respond to the demands of Chinese customers. At the same time, Schneider Electric also proposed a strategy to further expand its business deeper into western China. Clemens indicated that in the large-scale development strategy of western China, mining enterprises will shift more initial investment or fixed asset investment to the west. Based on this, Schneider Electric proposed the "Go West" - moving towards the west strategy. "We will increase our personnel investment in the west, whether they are salespeople or technical staff," Clemens said. In Clemens' view, the development trend of the industrial energy conservation market is a cyclical upward process. Because energy conservation is actually a continuous optimization process. Issues will be constantly identified in practice, thus continuously learning to optimize energy management. He said: "Based on my experience, even if the factory production and energy management personnel are already very experienced, if they use some analytical tools and obtain the results, they will be very surprised. They will find that there is still a lot of room for improvement."