[Rebate Cow] Real benefits are the way to go In 2011, my online shopping expenses should have been more than 3500 yuan, but after receiving rebates through Rebate Cow, the actual expenditure was more than 2600 yuan, equivalent to saving 25%, which is quite cost-effective." Talking about the rebate website, Ms. Xue calculated an account for the reporter like this. The reporter noticed that, in today's era when online shopping has already become a trend, netizens who carefully calculate and shop through rebate websites are not few, just like Ms. Xue." Whether it's group buying or rebate, bringing real benefits to netizens is the way for related models to survive and develop," Mr. Zhang, who has been engaged in the study of online shopping innovative models for many years, summarized like this.
Industry insiders pointed out that with the popularization of the Internet and the continuous improvement of related technologies, the scale of e-commerce has experienced explosive growth in recent years, during which the online shopping of hundreds of millions of netizens can be said to be quite remarkable. In sync with this, the model of online shopping is also constantly innovating, B2B, B2C, B2BC, in the form of discount websites, cloud shopping websites, group-buying websites, rebate websites, etc., one after another enters people's lives and online shopping. And rebate websites have taken advantage of the situation and achieved long-term development under the circumstances where people frequently encounter group-buying traps, the reputation of group-buying websites declines day by day, and the industry undergoes a major reshuffle.
The rebate model is an emerging industry - rebate platform - that has emerged because online shopping malls promote product sales and share part of their profits with promoters, and promoters return the profits to consumers. [Rebate Cow] Real benefits are the way to go. This model landed in China in 2003 and has developed extraordinarily in recent years. Rebate websites generally cooperate with major online shopping malls to build a "mutual benefit and win-win" (shopping mall, website, consumer) platform, and the real benefits brought to consumers are the driving force for the development of the rebate website industry. For example, consumers can shop at more than 300 online shopping malls such as Taobao Mall, Tmall, Dangdang.com, JD.com, Momo.com, Vancl, Letao.com, Lefeng.com, Jumei Youpin, and Jushang.com through Rebate Cow, and after enjoying the most preferential price of the mall, they can also receive up to 50% cash rebate from the rebate website, so Rebate Cow has been warmly welcomed by consumers.
The reporter noticed that although the rebate website industry has been flourishing in recent years, it still faces various concerns and challenges. "Strengthening the standardized management and self-discipline of the industry, and enhancing its own credibility through standardized operations to shape the industry image is particularly important." The operation director of Rebate Cow expressed his concerns in this regard and issued his own initiative: "Real benefits are the true way for the healthy development of the industry. Only in this way, [Rebate Cow] Real benefits are the way to go, will the rebate model not be a fleeting phenomenon in China." http://www.fanliniu.com