Apple iTunes offers movies for download simultaneously with their DVD release! Apple TV is saved.

Apple said Thursday that it will offer movies for sale through iTunes at the same time as their DVD releases, after striking deals with most of the top Hollywood studios. It's a coup for Apple because having movies available on iTunes at the same time as their DVDs hit stores ensures that Apple will have the latest releases when they first become available to the public, which should help draw more consumers. And Apple TV, which has been a bit of a flop until now, might finally get a boost ^ _ ^ Previously, movie studios typically waited 30 to 45 days after releasing a DVD before allowing movies to be sold through other channels.