Models are seen as just a face by the public. However, they also started to use social platforms to build their own fame. Many models frequently post on Twitter, sharing what they eat for breakfast, backstage photos, and using Facebook to gather their fan base.
Supermodel Coco Rocha said: "I realized that a lot of people want to listen to my opinions, not just look at my work pictures." Coco Rocha currently has 2 million followers on Twitter and 66,000 fans on Facebook.
Recognition also helps to enhance a model's reputation. Models who appear on the big screen and television are also becoming stars, receiving jobs such as major advertisements and magazine covers.
With the end of the supermodel era, changes in models have become more rapid, and social platforms are the best way for these models to increase their influence. In the future, being familiar with the operation of these social platforms is an indispensable skill for models.