Baidu officially enters online games, with hope to regulate the game market - anti-pornography and anti-violence, aiming to resolve two major "deadlocks." With Baidu's involvement, it will drive more small and medium-sized online game companies to rise rapidly, thus very likely improving this situation. (Editor's note)
The Shanghai Securities News has confirmed the exclusive revelation of Baidu's plans to enter the online gaming market. Yesterday, Baidu (BIDU.Nasdaq) officially announced that it will venture into online games through joint operations with well-known game operators such as Shanda. Baidu's game entertainment platform was also unveiled simultaneously. The ambitious move by Baidu into online gaming is not only due to its optimistic view on the massive market potential but also aims to untangle the "deadlock" in the online gaming sector concerning the rampant violence and pornography, as well as the imbalance in industry development.