Nationwide online shopping: traditional retail stores going online

Key words: online shopping, retail, impact, electronic commerce, service

The "1st Quarter 2008 China Online Shopping Report" was recently released. The report shows that the online shopping wave is once again approaching traditional retail and chain supermarkets, especially impacting the traditional malls represented by international supermarket giants such as Walmart and Carrefour in the Chinese market. Additionally, online shopping platforms represented by Taobao are making continuous moves, creating a nationwide atmosphere of online shopping.