Doing business is not difficult because there are fewer people buying goods, but because there are more people selling goods, according to the Tongliao Recruitment Network in Inner Mongolia. Sometimes, your competitor might be just one wall away from your store, making competition inevitable. In business, peers are rivals; if one side doesn't fall, the other cannot thrive. Before designing specific competitive strategies, it is essential to conduct preliminary understanding work. Understanding the strengths and characteristics of your competitors, as well as their weaknesses, allows you to avoid their advantages and precisely attack their flaws in later operations. This helps establish and reinforce your own features, ultimately implementing a differentiated competitive strategy. The intelligence gathering process cannot be straightforward; illegal activities should generally be avoided. Below are some legitimate methods for intelligence gathering:
Dealer Researcher / Pan Wenfu
This is the simplest and most direct method for collecting intelligence. Although many stores have notices that say "No Entry for Competitors, Trespassers Will Be Prosecuted," the countermeasure is simple: send someone with a new face each time. Of course, some bosses have used this method and found it to be ineffective, unable to gather much useful information. This depends on the preparatory work done beforehand, such as Inner Mongolia Wulanchabu Talent Network, for example, clearly defining the specific content to be collected, setting up the sequence and reasons beforehand, and using relevant tools like recording devices and hidden cameras throughout the process.
1. Simulating customers to collect information on-site
Every time around the Spring Festival...