With the continuous expansion of universities, college students, who were still in great demand more than ten years ago, are now everywhere. In addition, the sudden financial crisis in 2007 caused countless domestic small and medium-sized enterprises to close down one after another, leaving countless people unemployed. College students still in school also became worried about their future. Although the financial crisis has passed and the domestic economy has recovered somewhat, it is still difficult for college students to change the situation where graduation equals unemployment.
In recent years, in order to solve the problem of college students' employment, the government has implemented several policies to encourage college students to start their own businesses. In university towns all over the country, you can see college student business parks everywhere, and all sectors of society have shown concern for college students' entrepreneurship.
However, college students' entrepreneurship is still a new phenomenon and not yet widespread. Data shows that only 10% of college students have experience in entrepreneurial practice. Recently, relevant institutions from seven universities including Tsinghua University's Research Center for Enterprise Growth and Economic Security, and Nankai University's Entrepreneurship Research Center conducted a survey on students' entrepreneurial attitudes, tendencies, and influencing factors in 17 universities. The survey showed that 89.7% of college students said they had no experience in participating in entrepreneurial practice activities. An expert from ChinaHR.com stated that compared with the entrepreneurship rate of foreign college students, the entrepreneurship rate of our country's college students is not high.
It is understood that lack of funds and experience are the biggest obstacles in the process of student entrepreneurship. When deciding whether or not to start a business, college students consider more about their situation regarding funds and experience.
"I think lack of experience is not a big issue, but the key is lack of money!" Xiao Liu, who has recently found employment in Guangzhou, reflected to the author. Xiao Liu is a fresh graduate from a key university in Guangzhou, and was finally hired by a small enterprise in Guangzhou after experiencing many setbacks. According to Xiao Liu, he also considered starting his own business before graduation, but his family could not provide him with the necessary capital for entrepreneurship. Xiao Liu later added: "And I don't even know which industry to choose."
The author learned that one of the reasons why college students find it difficult to get jobs is due to their lack of experience. "The recruitment conditions all require two to three years of experience, there is simply no chance given to college students," Xiao Liu said while narrating his job hunting experiences. Regardless of whether students choose employment or entrepreneurship, experience is not a hurdle that can be easily crossed in a short period of time. Experience is gradually accumulated through practice. Unlike employees, entrepreneurs are exploring on their own without guidance from others during the practical process. Experts point out that college students' entrepreneurship plays a significant role in enhancing their abilities, gaining experience, and exercising their psychological capabilities.
From this, we can see that the biggest barrier to college students' entrepreneurship lies in the lack of funds. Although there are currently loans available to encourage college students' entrepreneurship, some college students believe that the risks associated with loans are too great. "I borrowed money and didn't know if I could pay it back, if I lost money, I would be finished," Xiao Liu expressed his thoughts on loans. The risk of entrepreneurship is also a decisive factor that college students consider when deciding whether or not to start a business. If they fail, they bear such pressure.
So, under the circumstances of insufficient experience, insufficient funds, and considerable risks, should college students still choose to start their own businesses?
The answer is yes. As mentioned earlier, entrepreneurship helps improve college students' social skills, and the greatest attraction of entrepreneurship lies in being able to realize one's dreams and prove one's value through successful entrepreneurship. Regarding how to handle issues such as insufficient experience, insufficient funds, and the risks of entrepreneurship, a well-known domestic e-commerce expert, China Nuowang, made the following response: agency work is a project suitable for college students to start their own businesses.
According to the author's understanding, a considerable number of current college students are engaged in agency work, such as class uniform agency, computer agency, tourism agency, Vancl agency, etc., with various types of agency work. Due to the market potential among the group of college students, many companies choose to set up agents among college students. Agency work involves acting as an intermediary between producers and customers, obtaining goods at low prices from producers, and then selling them to recruited customers, thus earning the price difference. It can be said to be a low-investment, low-risk entrepreneurial activity.
However, as Xiao Liu rightly pointed out, the variety of industries in today's economic society makes it confusing to choose the right type of agency work. So, what kind of agency project should be chosen?
Xiao Liu laughed heartily and replied: "If I were to start a business, it would definitely be related to the Internet."
According to the report released by China Internet Network Information Center on January 19, 2011, as of December 2010, the scale of internet users in our country reached 457 million, increasing by 73.3 million compared to the end of 2009; the scale of mobile internet users reached 303 million; most notably, the number of online shopping users increased by 48.6%, making it the fastest-growing application, indicating that more economic activities are entering the internet era.
Relevant personnel from China Nuowang indicated that the domestic internet industry is indeed in a stage of rapid development. Especially influenced by internationally renowned Chinese websites like Baidu and Tencent, many people have a positive outlook on the prospects of the internet and have jumped into the internet industry, including both graduated and current college students. For most college students, the cost of setting up a website is only a few hundred to a few thousand yuan, absolutely within their payment capability. Moreover, college students have plenty of time and energy to manage websites, resulting in many college student webmasters. Therefore, college students who want to start a business might as well try becoming an IDC agent, with investment costs ranging from hundreds to thousands of yuan, and as long as promoted effectively, there is a large market among college students.
An IDC student agent on campus claimed that at first, he did suffer some losses due to unfamiliarity with the industry, but after a year of practice, he gradually mastered some methods and earned more than 20,000 yuan in a year, equivalent to the income of a low-income worker, which is already quite good for a student still in school.
The prospects of the internet industry are very promising, making it a paradise for college students who want to start a business. However, China Nuowang reminded that college students should be rational about entrepreneurship and beware of those who take advantage of their eagerness to start a business and deceive them. Therefore, whether starting a website or becoming an IDC agent, it is important to carefully choose a trustworthy service provider.
Author: (China Nuowang) Guangzhou Yinghu Network Development Co., Ltd. (This article is copyrighted by Guangzhou Yinghu Network Development Co., Ltd. If reprinted, do not arbitrarily delete, modify, or add advertisements; violators will be held legally responsible. Special notice.)
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