Hello everyone, today Shanghai SEO (SWJ) would like to share with you an interesting phenomenon I discovered while searching. Following the article "Baidu Finally Bows to 'Bird's Nest'!", Baidu Promotion has also bowed to us "grassroots webmasters"! (*^__^*) Why do I say that? SWJ will show you two pictures, compare them, and then everything will be clear.
Picture one: The normal phenomenon of "Baidu Promotion"!
Picture two: The abnormal phenomenon of "Baidu Promotion"!
What is the reason for this phenomenon? SWJ personally hypothesizes:
1. Could it be a temporary instability in Baidu's data? Because no software in the world is perfect or flaw-free. SWJ himself has a background in software development and understands a bit. According to SWJ's observation and analysis, Baidu's general pages, such as the homepage and other pages, are built using PHP language, while the true "core" is written in JAVA.
2. Has Baidu Promotion become more humanized?
Assumption: When there are fewer promotions on Baidu, such as only one or two promotions, they ensure placement on the first page but do not guarantee which line it will appear on.
The benefits of this approach include the following aspects:
a. From the user's perspective (including us individual webmasters):
User experience improves significantly, no longer being the common phrase "Baidu, you're garbage!" but changing to "Baidu, I love you without reason!"
b. From the advertiser's perspective (also including us individual webmasters):
A more humanized method is used to satisfy both users and better meet clients' needs and "value." In situations where there are fewer promotions on the first page, if you do promotion, we at Baidu guarantee to place it on the first page but do not guarantee which line it will appear on. This avoids the previous situation where one promotion could dominate the rankings.
Additional point: Just now in the SEO group, one of the administrators, SEO player lizus, told SWJ:
Could it be one of Baidu Promotion's businesses? Meaning, Baidu Promotion allows buying specific ranks, for example, I buy the 2nd position, you buy the 3rd position (initial value!), and this website buys the 10th position, the last one? Since SWJ has never done Baidu promotion, he is unclear about its business model, though it should be considered as part of SEM strategy.
Another netizen from the SEO enthusiasts group reminded SWJ:
Mei 16:52:34
Rankings generally wouldn't appear like this. My website does bidding ranking, but this situation has never occurred!
So, what big trick is Baidu playing? SWJ himself is also confused...
SWJ briefly shared his own feelings and thoughts. There may be some shortcomings, please bear with me. For those doing SEO, it's important to learn "removing the firewood from under the pot." Similarly, for those doing search engine optimization, it's crucial to keep eyes and ears open to all directions, understand public sentiment, and this plays a decisive factor in the development of your search career!
SEO Enthusiasts Exchange Group: 54741720 Best regards! SWJ 2008-01-28
Original article sourced from: Shanghai SEO http://www.seo-sh.cn/zhishi/baidu/252.html