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I have a classmate who used to be in the same industry as me. Later, he thought our line of work was too monotonous and changed jobs. He went south to do sales work, and we often kept in touch. The other day he came back, and we talked about various methods of doing sales. He just started out, so he had some profound insights that he wanted to express and was very willing to listen to. After hearing some of his insights, I felt that some of these thoughts were also suitable for us webmasters, so I want to share them with everyone.
Before you read on, think about what is China's biggest national condition?
In a certain aspect, I believe China's biggest national condition is "guanxi" (personal relationships). No matter what you do, it cannot be separated from "guanxi". China is a country of "guanxi". People who have done sales know that if you want good results, not treating guests and giving gifts is absolutely impossible. Those who haven't done sales probably have heard of it too, right? According to experienced salespeople, when they start a new business, after making contact with the target customer, they don't immediately talk about business but first say "treating guests". They first invite the target customer to a hotel of a certain level according to their status. At the dinner table, they don't immediately talk about business either, but first build "relations". After a few drinks, men call each other brothers, and women call each other sisters. Once the relationship becomes "close", everything becomes easier to talk about. This is China's "guanxi" interaction. No wonder Chen Anzhi said, Success = Knowledge + Network.
For website promotion, we should also draw some inspiration from this, right?