Yue Hao: Search Engine Marketing - Results Are What Really Matter

by yuehao_2010 on 2011-03-15 10:06:40

In fact, search engine marketing is not complicated. Simply put, when users search for related keywords on a search engine, if they can see our advertising information in the search results, that's search engine marketing. Search engine marketing is usually implemented in three ways: bidding for rankings, SEO, and promotions on third-party websites. When small and medium-sized enterprises carry out search engine marketing, Yue Hao believes the key is to choose the marketing method according to the characteristics of the product and the enterprise's own situation, thereby maximizing the marketing effect. After all, for enterprises, technology is just a means to serve marketing; the marketing effect is the ultimate criterion.