Facebook ad technologies spark controversy, Coca - Cola suspends their use

by lengpengcheng on 2007-12-03 22:59:16

According to foreign media reports, given the controversy over Beacon technology in Facebook's online advertising platform, Coca - Cola, as one of the web page advertising lessors, has decided to suspend the use of this technology. Although the Facebook site was modified last Thursday, Carol Kruze, vice president of global interactive marketing at Coca - Cola, said he would continue to observe the development of events.