Editor's note: This article was written by LCC from TechCrunch Chinese site. Recent continuous reflections have increasingly made me realize that the "sensitization" of mobile terminals is an issue that must be discussed. The impact of this trend in the future could be enormous - perhaps in the future, 99% of the mobile internet industry's revenue will involve sensors rather than being born in browsers. Every time we discuss the future of mobile internet, we always like to compare it with the history of desktop internet. The performance of computer hardware continues to improve according to Moore's Law, and the same goes for mobile phone hardware. There are display ads on desktop internet, which you can also see in your mobile phone's browser - search ads dominate desktop internet, and this will also be the trend for mobile internet. Is it really that simple? I don't think so. Because we ignore a very, very important point. This branch of mobile terminal hardware development (we generally believe that the trend of mobile phone hardware development is a more powerful CPU, larger memory...) may become the main feature of mobile terminals in the future and also the largest revenue point of mobile internet - this is the "sensitization" of mobile terminals. This is not just the development of hardware, but also because of the development of this branch of hardware, many industries that do not exist on desktop internet have emerged today. The history of mobile phone sensitization Perhaps we still haven't realized the "sensitization" of mobile terminals. I just searched with Google, and there were no records found. However, I think that the sensitization of mobile phones actually started 8 years ago. In 2002, Sony Ericsson launched the world's first camera phone P800, marking the beginning of mobile phone sensitization. You might say, isn't it just integrating a camera? Yes, but the camera gave the mobile phone the ability to interact with the real world, which is one of the basic characteristics of sensors - sensing the surrounding world. In 2005, Nokia N95 pushed the integration of GPS in mobile phones. Then came the iPhone, which successively integrated gravity acceleration sensors, electronic compasses, etc. These are all manifestations of the sensitization of mobile terminals. What has mobile phone sensitization brought to mobile internet? To talk about what these sensors have brought to the mobile internet industry, there are too many to mention. Without the mobile phone camera, how could we take pictures and share them with friends at any time? How could services like Facetime video calls exist? Without GPS, Garmin and TomTom wouldn't know what they're doing now, and the currently booming LBS industry wouldn't know where to get its milk. If the iPhone didn't integrate gravity acceleration sensors, we wouldn't know games could be played this way, and developers who developed these games wouldn't know where they're working hard. A small sensor seems not worth much, but because of their appearance, we now have the LBS industry, gravity game industry (let's temporarily categorize this type of game as an industry), etc.! These are all products that did not exist in the desktop internet era. Judging from this, every developer should look forward to hardware manufacturers quickly coming up with more sensors, so that each of us can get a piece of the new-born small industries. Why mobile phone sensitization? Not PC Then why is it the sensitization of mobile terminals, not PCs? Many PCs sold today also have integrated cameras, but they are rarely used, my iMac camera is almost never used. Integrating GPS on a PC would be even more absurd, PCs (especially desktops) hardly move, do we need to know their location? Installing a gravity sensor on a PC? Unless you throw it around every day... Ultimately, why can mobile phones be sensitized? It's because of their "mobility" and being "inseparable" from us humans. The position of the mobile phone becomes the position of the person, the photos taken by the mobile phone are the scenes we are seeing... The sensitization of mobile phones is ongoing Various companies are continuing to promote the sensitization of mobile phones. RFID (radio frequency identification technology), NFC (near field communication technology) may make credit cards disappear, and in the future, we will only use our mobile phones for payment. Temperature sensors can let you directly see the most accurate temperature information locally, rather than looking at a temperature range released by the meteorological station (some applications tell you the current temperature, but that is the temperature measured by them, not yours). I don't know how many new industries the sensitization of mobile phones will create, nor do I know how big an impact this trend will have on our current social industry structure (or the desktop internet industry if we put it smaller) - because it's too hard to predict. Opportunities in mobile phone sensitization Talking about the opportunities in mobile phone sensitization, how big is this industry if there are no credit cards in the future and we only use mobile phones for payment? (And I haven't listed other examples yet) Imagine, how much of the total revenue of the future mobile internet will be due to sensors? And how much will be simply produced in browsers (an extension of desktop internet)? I think the bulk will come from sensors, and the mobile phone browser as an extension of desktop internet will contribute less and less to the mobile industry - if there are many experiences that browsers cannot complete, why would we still use browsers on our mobile phones? Therefore, I do not agree with the statement "The killer app on mobile phones will be the browser." As I mentioned at the beginning of this article - "This branch of mobile terminal development direction, which appears to be a minor branch today, may very likely become the main feature of mobile terminals in the future, and also the largest revenue point of mobile internet - this is the 'sensitization' of mobile terminals." If the next iPhone adds another sensor, everyone must think about what can be done with this sensor as soon as possible. Link to this article: http://www.techcrunchchina.com/6604 From TC Chinese. Please indicate the source of the article when reprinting, thank you very much for respecting our work results.