Twitter is a micro-blogging social media network with millions of users actively tweeting over there. Although its restriction of 140 characters seems like a drawback apparently, it is not. This limitation is actually a unique selling point (USP) of Twitter that keeps the content specific and concise. It doesn't allow for the creation of stories out of nothing, which is a part of marketing, but instead, it provides a platform where users can actually make a statement that will reach their desired audience.