However, on the fast developing road of Internet TV, the industry standard competition and content platform building have become two main restricting factors. Regarding the recent Internet TV standard competition between the two ministries of broadcasting and television and telecommunications, well-known expert in the broadcasting industry, Hou Ziqiang, said: "We haven't broadcasted Internet TV to users yet, we don't know whether users can accept the Internet TV operation model, standard formulation cannot be done behind closed doors."