A product, a plan, if it can bring benefits to both parties, or even multiple parties, then it will be more easily accepted. Nowadays, many banks or third-party organizations gather traditional industries such as the catering industry and retail industry to form a consumer alliance. If consumers use their bank cards for consumption, they can enjoy more discounts. For merchants, they gain brand recommendations from banks, and for banks, they obtain cash flow. This is itself an organic ecosystem.
In these mature models, there are actually more profit points that can be integrated. Here, the solution of the Bluetooth advertising alliance will be explained in combination with Bluetooth advertising machines.
The description of this solution is shown in the figure below:
In the aforementioned consumer circle, there will be a large number of physical stores joining. Bluetooth advertising machines can be placed in these stores, which is equivalent to owning many offline advertising spaces, just like bus stop advertising spaces. Collaborating with potential advertising companies accordingly, for example, beer or wine manufacturers can cooperate in restaurants, indicating that we can promote their products via Bluetooth in all these stores. By extending this to other contracted merchant stores, we can offer free installation of advertising machines as a preferential service for these stores. However, the condition is that they must join the advertising alliance, and advertisements will be updated periodically in their stores. Of course, suitable advertisements will be targeted at specific stores, for instance, food establishments can feature beer or cola advertisements. And contracts will be signed with these stores, specifying that revenue from advertisements will be shared.
Compared to their traditional advertising methods, the Bluetooth advertising alliance will reach a wider audience, penetrating more recipients.
Of course, each advertising alliance store should have a reminder for customers to turn on Bluetooth. Because if it's just for advertisements, general users are not willing to turn on Bluetooth. Therefore, stores need to devise good strategies, such as sending out coupons or VIP cards via the advertising machine that attract customers. These coupons or VIP cards may even embed the advertisers' content.
Besides basic advertising services, special lottery functions can also be provided for these stores through Bluetooth advertising machines. It is understood that among the available Bluetooth advertising machines on the market, the PC version of Qingchuyl's Bluetooth advertising machine has a lottery function that randomly selects N (the number of winners can be set) customers from phones with Bluetooth turned on as winners. Different stores can use small prizes to encourage customers to turn on Bluetooth. For example, Restaurant A could conduct a lottery every hour, with a prize being a bottle of beer. Of course, the main purpose of turning on Bluetooth is for promoting advertisements and conducting product promotions, etc. The content and production of advertisements can fully consider the opinions given by the store owners, allowing this Bluetooth advertising alliance to run more harmoniously.
Here only a preliminary plan is proposed. In fact, the Bluetooth advertising alliance can be applied to various industries. The Bluetooth advertising machine is merely a tool, and how to effectively utilize this tool depends on everyone's collective wisdom.
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Cluster version, standalone version, and PC version Bluetooth advertising machines are available for selection.
Contact Information:
QQ: 782427569
Phone: 020-34356228, 13763364273 Mr. Zhong, 13802406429 Mr. Wu
Email: [email protected]
For more information, please visit our website: www.qingchuyulan.com http://qingchuyulanad.cn.alibaba.com
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