SEO Success! Baidu Ranking at the Top! Being No.1 in Baidu ranking actually doesn't mean much in SEO (Search Engine Optimization). Here, I merely use the top Baidu ranking to illustrate a relatively universal method of SEO. When search engine optimization evolved from an obscure term into a frequently used word in the online marketing community, Baidu ranking (here referring to the organic ranking on the left side, not the paid bidding ranking) seemed somewhat neglected compared to Google rankings. While many SEOers were enthusiastic about improving their Google rankings, I could not afford to overlook Baidu search. The reason for this belief is that I discovered through practice that Baidu has certain advantages over Google.