Tencent enters consumer reviews, Renren enters online recruitment

by leesum on 2010-03-10 14:24:28

As one of the most promising industries in the 21st century, the Internet industry is ushering in a new "land grab".

Some enterprises that already have a foothold in the Internet industry, including some leading companies, are expanding into new areas in response to increasingly fierce competition. These enterprises seek to extend their industrial chain deeper into various aspects of user needs.

On March 9th, Tencent and Renren both quietly launched their own new applications. Initial indications show that Tencent is about to make a move into the life consumption review sector, while Renren is turning its attention to the online recruitment market. Interestingly, both Tencent and Renren can be considered as Internet companies that have achieved success in social networking. As an old adage goes: as long as you have a large enough user base and high enough user activity, what can't you do?