As a new media, electronic magazines have emerged as a powerful force in the advertising media industry and are developing rapidly, becoming the darling of the new Internet era. By carefully observing electronic magazines, we can easily see that almost all of them use multimedia, interactivity, and readers as their three main characteristics for dissemination, requiring the download and installation of a subscription reader for browsing. However, with the rapid development of Internet technology, the outdated methods are undergoing changes. Now, electronic magazines of over a hundred megabytes can be read online directly through the IE browser, replacing the cumbersome process of downloading a reader. Moreover, they can even be read via the optical drive, just like watching a movie.