Several commonly used methods of online promotion are shared by people every day. Soft articles, blogs, Q&A, web摘s, and friendly links are all the must-use methods for grassroots webmasters. It's not easy to be a grassroots webmaster. Every day, besides doing a good job in updating the website, they also have to update so many blogs, rack their brains to write some soft articles for submission and posting, post a few questions and answers on Baidu Zhidao and Tianya Q&A, submit URLs one by one on so many web摘 sites, and after doing all these things, they are already very busy.
Previously, Fantasi also did this, in order to increase external links and post more posts. I collected 30 forums with relatively large traffic. Then, when I have time, I would go there to post some posts and reply to some posts. Each time I find a forum section, I sort the posts in chronological order, then open them one by one and reply. Because new posts may not yet have been indexed, and there are URLs in the signature, so after replying and being indexed, external links will be increased.
Then I collected some friendly link exchange platforms and submitted my own website information. In fact, exchanging links is fake, leaving URL external links is the purpose. After all, it is a company site and does not exchange friendly links with websites outside the company. Thus, URLs were submitted on dozens of websites.
Building a group of blogs is a method that many people have mentioned, so I also built 7 off-site blogs, fully occupying Baidu, Sina, NetEase, Tianya, and Sohu. Every day, I update some articles in a fixed quantity and leave URL information at the same time. This work is very monotonous and grinding. Similarly monotonous as updating blogs is the promotion of web摘 sites. Every day, I go to several web摘 sites to add favorites and increase external links.
Baidu Zhidao, Tianya Q&A and other knowledge Q&A websites are also a way of publicity. So I didn't let go either. I determined dozens of keywords in advance, then every day I choose a keyword to do Q&A on Baidu Zhidao and leave URL links. Baidu Baike uses the same method, every day I select a keyword to modify the corresponding entry and leave a URL.
If there is any remaining time, I need to spend some time writing some soft articles. An article that I am relatively satisfied with and can pass through the editor of the webmaster station and A5 requires some time, especially for me, a novice who is learning while doing.
Every day, I tirelessly focus on off-site promotion without ever thinking about whether these methods are effective. On the 26th, it is said to be Baidu's regular update, and the ranking of the forum directory I was responsible for directly dropped from the third page to nowhere. Very frustrated and helpless, so I calmed down and made a statistical comparison of the promotion I did in the last half month and the current situation of the website. After the comparison, I found that the methods that take a lot of time are actually useless.
In terms of external links: The number of external links from the website increased from 9 when I took over to more than 420, of which 50% came from soft article submissions and reprints, 20% came from forums, blogs and web摘 each accounted for 8%, and friendly link platforms and Baidu Baike, knowledge Q&A websites only accounted for 5% of the external links together, and the rest were some external links I don't even know where they came from. As mentioned above, the most effective friendly links I did not do or could not do. Therefore, the most effective method can only rely on soft articles. Blogs seem not ideal, but they take a lot of time, knowledge Q&A has done a lot, bringing some traffic, but very few reverse links. Baidu Baike, modified a lot of entries, but few passed the review. It seems that these methods need adjustment and optimization. These simple data analyses make Fantasi's future promotion more clear and focused. If you just keep posting blogs and posts without looking back to statistically analyze the data, you will probably get more and more tired and deviate more and more.